Pheminine - Summer's Eve -
Pheminine - Summer's Eve -
Much like the brand, this mock campaign challenges what it means to be a woman. These American traditional style tattoos are traditionally masculine but are used as a form of expression for women.
On the back of each bottle will be a small packet containing instructions and pH test strips. Consumers are encouraged to do their own experiments at home. All of Summer’s Eve products are pH balanced. However, we wanted to show it, this project will allow the consumer to test their other products as well as discredit competitors.
